Carroll County High School junior Cesar Gomez Castillo is stepping into the world of innovation and enterprise this summer as one of the select students accepted into the prestigious Governorās School for Entrepreneurs (GSE)āa competitive program that brings together Kentuckyās brightest young minds to develop business ideas, pitch solutions, and build companies from scratch.
For Cesar, the journey to GSE began with family.
āMy brother did it last year, and my parents really encouraged me to apply,ā he said. āAt first, I didnāt even know what it was. I remember watching him present his company idea at the end of the program, and that stuck with me. He told me it taught him so much about entrepreneurship, and I started getting more interested.ā
Encouraged by his brother, his mom, and his business teacher, Dr. Tim Burgoyne, Cesar decided to take the leap. Applying meant stepping out of his comfort zoneāespecially when it came to recording a 90-second video sharing his interest in entrepreneurship.
Cesarās growing interest is being shaped daily in the business and management program at the Carroll County Area Technology Center. Currently focused on entrepreneurship, the course challenges students to develop business plans, design marketing strategies, and understand financial projections.
āWeāre actually creating our own two-year business plans right now,ā he said. āIām working on a cologne business idea. We have to figure out how to make money, target the right audience, and present our idea in just three minutes to a panel. Itās really preparing me for GSE.ā
Burgoyne said, āI'm incredibly proud of Cesar for being accepted into such a unique and prestigious program! Their hard work and dedication to make the most out of school truly set them apart, and I have no doubt theyāll make the most of this amazing opportunity.ā
At GSEāhosted this year at the University of KentuckyāCesar expects to collaborate with a team based on skill strengths, like communication, and build a startup idea from the ground up. Heās both excited and a little nervous about pitching the final product on stage.
āMy brother said itās not like regular classesāitās more like research and real-life projects,ā Cesar said.
That friendly sibling rivalry fuels Cesarās ambition to one day build a business with his brother.
āOur mom and uncle have always pushed us to think like business owners,ā Cesar said. āShe used to have us sell popsicles at the park. I was nervous, but my brother would be out there doing it. That inspired me. And my mom doesnāt want us to grow up doing hard labor like my dadāshe wants more for us.ā
GSE will be June 22-July 13 at the University of Kentucky.
āCongratulations to Caesar for this achievement. GSE is a highly selective process and certainly an example of our students Empowering Integrity and Engaging Community,ā Carroll County Schools Superintendent Casey Jaynes said.